Hi ,
Hey, I just launched my latest Networking program. You can check it here.
A few days ago, I met Raoul Pal of Real Vision (One of the biggest producers of financial and crypto content).
And I had a meal together with some of the RV crew, talking about the crazy state of affairs in crypto.
It was incredibly fun, and I learned a lot.
But what I guess is the most rewarding thing is that…
I made NEW CONTACTS in a separate space.
Now, I often talk about how I meet thought leaders in the IM/Direct Response industry, and I get a ample opportunities that way.
What I don’t talk about is:
The Art of Weak-Tie Networking.
I learned the idea of Weak Tie Networking through an old seminar I bought from a friend and mentor Marshall Thurber many years ago.
The idea is this:
Diversity Trumps Similarity
You can create the most value when you connect with different groups rather than among the same groups.
As a consultant and entrepreneur, I’ve gotten the most value out of friendships with mavericks from other industries – Education, Finance, Tech, Real Estate, Legal… you name it.
That’s one of the hacks to building an incredible Franken-Mind.
I learned a ton about education and teaching from my friend Opher Brayer.
In technology and networking, I have a dear friend, Rajesh Setty, who is insanely generous with his knowledge.
And finally, in the domains of crypto and finance, I go to my friends Raoul Pal and Cayman Island buddies.
In complex times like these, you must have diversity in your network so that whenever you encounter a problem, you have a diversity of solutions.
Well, that’s the power of the Weak-Tie.
If your network is singular (in other words, if you only connect with people in your industry), you will not have the broader view you need to make better decisions.
I talk about the Weak-Tie more in-depth in my latest Networking Product, Shamelessly Awesome Networking.
You can check it out in the Google doc over here.
To the Pursuit of Dreams, Desire and Destiny,
Kenneth Yu