Hey ,
Iāve decided to write a special piece for you since Knights of the Holy Grail is openingā¦
One on the idea of a Franken-Mind.
Now, the idea of a Franken-Mind is surprisingly deep.
Itās a subject that Kenneth took 2 hours to cover (… and I honestly think thereās even more depth to it).
To simplify things for youā¦ Iām going to distill it down to two words.
Embrace Chaos.
This is a super important idea because the world we live in today is so fast-moving and noisy.
And so All Systems are Snowflakes.
This means most of the time whenever we learn a new process or methodā¦ it might not fit us 100%.
For example, even if the content is accurate, relevant and helpfulā¦ it might not fully align with you 100%.
We have to adapt and tweak the mechanism or system to fit us.
Based on our own unique personality, interests or strengths.
The core idea is to filter out what we need and discard what we donāt need based on our self awareness.
For example, Kenneth shared about his journey in his latest Inner Sanctum session.
He was born and raised in Borneo, Malaysia
He started exploring himself in many different ways
Then he found out that his strength lies in English and critical thinking skills
Next, he discovered his flair for the arts and creativity which led him to become an art critic.
However, he didnāt want to become a starving artistā¦ hence he abandoned his pursuit of the arts. Next, he was able to fulfill that artistic craving through his job at Ogilvy and Mather.
Then he got sick of the corporate world which led him to quit his job and join MindValley as a senior Direct Response Copywriter.
Kenneth was sharing his story to show us how life is sometimes meant to be haphazard and there isnāt an answer key or a model answer to rely on.
Instead, you need to know your likes and dislikes and where your inclinations lie.
I think the most difficult part is having the self awareness to understand what works for us and what doesnāt.
For example, if you want to be a copywriter and youāre reading thisā¦
It pays to ask yourselfā¦
What kind of Copywriter do I want to become?
Do I wanna specialize in FB Ads? Emails or VSLs?
And why?
Or what makes me NOT a good fit for a particular niche?
What values do I want to embody as a Copywriter?
How should I differentiate myself from other Copywriters?
These questions are not easy to answer because they can be a part of your blind spots.
This is why youāll need mentors or friends to help you spot.
Embracing chaos is literally one of the hardest things for new copywriters because thereās almost a new copywriting course launched every week.
You get new information thrown at you ALL THE TIME.
And thatās why I think Holy Grail Copywriting stands out above everyone else.
Because when youāre constantly getting weekly guidance from an A-List Copywriter, thereās no way you canāt uncover these blind spots.
Your skills will not only get better every weekā¦ but you will have a better self-awareness as a copywriter.
Perhaps, youāre a good fit for Spiritual Copywriting. (Like a good friend of mine).
Or perhaps you can do well in eCom email.
The problem is when youāre new and you have a tsunami of information coming at youā¦
It can be tough to figure out what your cup of tea is.
And thatās why I want to invite you to our biggest Holy Grail Launch this week if youād like to learn the cash-churning skill of writing irresistible copy.
Itās an awesome opportunity if you like the experience of having an A-Lister watch you over-the-shoulder as you participate in the FUNwork.
Weāre already getting an avalanche of opt-ins. (~100 signups per hour).
Click this link to join before the FB Group crashes and you miss out
Cheers,
Zach